‘As Seen On TV’, Billy Mays summed up what he and his partners are looking for in an invention or product on the interesting tv series Pitchmen.http://www.bustercollings.com/movies_public/billy-mays-checklist.flv
1. Does it have the wow factor?
2. Does it have mass appeal?
3. It is demonstrable?
4. Does it solve a problem?
5. Does it give instant gratification?
So now you know the minimum requirements for developing a product that might make you rich and be seen on tv via Telebrands, the “As Seen On TV” company.
UPDATE: Billy Mays died while sleeping on 6/28/2009.